This billboard in North Carolina is promoting a grocery store's new brand of beef.
Seems pretty innocuous, right? Big fork, yummy-looking steak, catchy tagline...
Well, not only does the beef on this sign look delicious, but from 7-10am and 4-7pm, it smells delicious, too. This billboard pumps out the smell of steak during rush hour, because I'm sure the combo of auto exhaust and sizzling beef is mouth-watering to passing motorists.
I guess if you can dream it, you can do it.
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